About
Do you have a desire to find solutions to evolving challenges in the business world? Do you want to prepare for a management position?
ECU's BSBA in management prepares students with the skills necessary to meet the business demands of today and tomorrow. The curriculum provides a solid business core, helping you learn how to deal with the people-based challenges you will encounter in a management position. Graduates have employment opportunities in a wide variety of supervisory/management positions.
ECU Advantage
More students are enrolled in the ECU College of Business than in any other business school in the state. As a student in the College of Business, you’ll benefit from a professional college that has been continuously accredited by the Association to Advance Collegiate Schools of Business International (AACSB), the premier accrediting agency of collegiate business schools worldwide, since 1967 (we are one of only two institutions in North Carolina—and 120 worldwide—that have been continuously accredited by the AACSB since 1967 or before.)
For the sixth straight year, the College of Business at East Carolina University has again earned top marks, ranking among the best U.S. business schools according to the Princeton Review.
We also offer a strong curriculum that prepares today’s students to become tomorrow’s leaders; solid preparation in valuable 21st-century skills, including leadership skills, communications skills, and professionalism; a personalized network of support in a close-knit, caring community; diverse and talented full-time faculty with real-world experience in their fields of expertise; and small class sizes coupled with flexible class schedules and a variety of online options.
The College of Business offers a unique living-learning community option for first-year and sophomore students as well as a Business Scholars Award—a renewable four-year merit scholarship awarded to outstanding incoming students who are pursuing a BSBA.
Our programs boast exceptional educational value and a variety of active student organizations—offering you the opportunity to network and get involved.
As an ECU student, you can research your future career in Steppingblocks. Explore real-world stats about your major, your interests, and your dream job title with data-powered career exploration tools designed for doers like you.
What You Will Study
(Choose one.)
- ACCT 3101 - Fraud Examination
- FINA 3144 - Financial Markets
- MGMT 3362 - Organizational Behavior
- MKTG 4732 - Consumer Behavior
- OMGT 4733 - Project Management
- FINA 3904 - Investments
- MGMT 4402 - Human Resource Management
- Other courses approved by advisor
- MGMT 3362 - Organizational Behavior
- MGMT 4402 - Human Resource Management
- MGMT 4502 - Talent Acquisition: Recruitment and Selection
- MGMT 4512 - Managing Compensation and Benefits
- MGMT 4522 - Training and Talent Development
- BUSI 4003 - Internship in Business
- MGMT 4342 - Organizational Change and Development
- MGMT 4343 - Organizational Leaders and Leadership
- MGMT 4452 - Contemporary Ethical Studies in Management
- MGMT 4532 - Human Resource Information Systems
- MGMT 4952 - Topics in Management
- ACCT 4451 - International Accounting
- ANTH 2010 - Societies Around the World OR
- POLS 2020 - Introduction to International Relations
- FINA 4454 - International Finance
- MGMT 3352 - International Business
- MGMT 4352 - Management in a Global Economy
- MKTG 3852 - Cultural Environment of International Business
- MKTG 4992 - International Marketing
- MGMT 3552 - Global Perspectives in Business
- Completing at least 12 semester hours of coursework (GPA 2.5 or higher) in a foreign language (1001 - 2004) and demonstrate proficiency in a foreign language by scoring an average of Intermediate-Mid, as determined by the the Department of Management Chair or the International Business Program Coordinator based on test scores on the AAPPL Test (AAPPL stands for ACTFL Assessment of Performance towards Proficiency in Languages).
- Students who demonstrate a language proficiency (based on test scores on the AAPPL) without taking 12 hours of foreign languages, must complete 12 hours of international coursework during required study abroad as approved by the Department of Management Chair or the International Business Program Coordinator.
- MGMT 3362 - Organizational Behavior
- MGMT 4482 - Managerial Negotiation
- MGMT 4342 - Organizational Change and Development
- MGMT 4343 - Organizational Leaders and Leadership
- MGMT 4352 - Management in a Global Economy
- MGMT 4402 - Human Resource Management
- MGMT 4422 - Labor Relations
- MGMT 4452 - Contemporary Ethical Studies in Management
- MGMT 4952 - Topics in Management
The concentration in general business offers students the opportunity to acquire a general overview of the skills necessary to manage human and physical resources. Although primarily designed for distance education students, students on campus may choose this concentration. Enrollment in this concentration will be limited by the resources available. Distance education students will receive priority in enrollment in distance education courses.
The human resource management (HRM) concentration is aligned to the Society for Human Resource Management (SHRM) competency model. The HRM concentration is designed to build expertise in all key HRM processes, including talent acquisition, compensation and benefits, organizational change and development, diversity, training and development, employment law, and human resource management information systems. This program is further strengthened by providing students the opportunity to gain practical experience through internships and earn entry-level professional HRM certification through SHRM, preparing them for careers in this rapidly growing field.
Note: The 3 s.h. business core international perspectives course requirement cannot be counted as part of this 15 s.h. requirement.
In addition to a minimum of one semester abroad, enrolled in an approved academic program with a focal world region, students must attain competency in a second language. Students may prove competency by: